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It's no secret that Google's algorithms are smart. They are designed to show ads based on user behavior, but Google doesn't automatically exclude game placements. Why? Because these ads generate revenue. Now, to be fair, these placements can be useful for certain types of campaigns, such as app downloads. But for many businesses, these ads are not effective. So, what's the solution?

Did you know that most shopping journeys start with a simple Google search? Users begin by typing phrases like “best”, “which one” or “review” when researching products. This is the stage where they gather information and decide what to buy.

During the November shopping season, eCommerce companies work hard to stand out in crowded ad spaces. They’ll be competing with other brands for the best spots to advertise their most profitable products. To get ahead of your competitors in this race, you can quickly discover actionable insights using heybooster’s product performance analysis.

Discover why targeting brand keywords in PMAX ads can harm your Google Ads performance and learn strategies to optimize your ecommerce campaigns with Heybooster insights.

Google Ads Reports You Need to Track to Optimize Your Conversion Rates If you’re running Google Ads campaigns, you know how important it is to track and optimize your conversion rates. Knowing which ads and keywords are working and which ones need improvement is essential if you want to get the most out of your campaigns.

Traditional data sending methods through a browser may result in lost critical information about users, but using Facebook Conversion API can help mitigate this problem by allowing you to send data directly from your server.

eCommerce businesses often rely on reporting to track their progress and identify areas for improvement. Reporting can provide insights into website traffic and conversion rates and help assess marketing campaigns' effectiveness. While there are many eCommerce reports, some common ones include web analytics, sales, and customer satisfaction reports.

Partner program to generate more revenue from your content and help digital marketers grow. If you’re a content writer Our newsletter is subscribed to by almost 8.000 marketers. It is our pleasure to share your articles on our blog pages as well as in our newsletter with your name.

We're starting a new week, and making Analytics reports take a while. The conversion rate is lower than last week, h*mm, but why? Pre-made Google Data Studio dashboards let you see the big picture, but don't tell you why or give you details?