Marketing

Discover why targeting brand keywords in PMAX ads can harm your Google Ads performance and learn strategies to optimize your ecommerce campaigns with Heybooster insights.

Get details on creating product performance report in GA4!

If you are getting traffic but low sales this means your visitors are not completing a purchase. But why could this be? We will help you solve this problem.

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Although your website includes a huge variety of products, some of your products may be more popular than others and drive more traffic. The popularity may be about your products’ attractive image, competitive price, increasing trend or just because you show just a few of your products in your ads.

Facebook ads are an effective tool for being visible to your users and generating leads for yourself. With Facebook ads, you can reach your targeted audiences much more effectively and thus, you can make moves to increase your business performance.

Add-to-cart rate is an important metric that shows how many percent of customers add at least one product to the cart each time they visit your site. In your e-commerce business, the number of times your products are added to the cart can provide you with many insights in terms of digital marketing.

If you overspend, you may not get the performance you want from the profit and loss ratio in the long run and you may be disappointed.

As an eCommerce business owner, examining the performance of the products you advertise is one of the most essential details to boost your sales. At this point, starting an analysis method by separating the products that you are efficient and the products that you are not efficient can be given as an example of product performance tracking.

If you just can’t figure out how to increase eCommerce conversion rates, you may be overlooking certain crucial details in your customer journey.