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Did you know that most shopping journeys start with a simple Google search? Users begin by typing phrases like “best”, “which one” or “review” when researching products. This is the stage where they gather information and decide what to buy.
As a marketer, this search activity is packed with valuable data. You can use these search signals to target the right products and increase your visibility on Google Ads. But how do you know which products to focus on?
Identify Your Best-Performing Organic Products
The first step is to find out which products get the most organic traffic. You can do this by creating a custom report in Google Analytics and applying filters to highlight your most popular products.
Sounds easy enough, right? But let's be realistic; going through all this data manually is time-consuming.
Save Time with heybooster's Product Performance Tool
Instead of spending hours creating reports, you can simplify the process with heybooster's product performance analysis tool. With just one click you can identify your best organic products, save time and help you target the right products for your Google Ads campaigns.
Using this tool, you'll know exactly which products to prioritize in your advertising strategy, giving you a better chance of reaching customers when they're ready to buy.
If you haven’t tried this yet, don’t worry! Just click here to request a free demo of heybooster. See how heybooster can help you find and target popular products in Google Ads to increase your sales.